Tell a Friend | Sign In or Register
Aha! Small Business
The Small Business Search Engine
Results for: Effective
Marketing Basics
To succeed, entrepreneurs must attract and retain a growing base of satisfied customers. Marketing programs, though widely varied, are all aimed at convincing people to try out or keep using ...
www.sba.gov/smallbusinessplanner/manage/marketandprice/SERV_MARKBASICS.html
Excerpt
Upside: SBA site with detailed information about the basics of marketing
Downside: Small font; expect some scrolling
Target Marketing
It's important to remember that the focus of marketing is people. If you're concentrating your efforts on your product or profit only, you'll miss the mark. The term target market is used because ...
www.sba.gov/smallbusinessplanner/manage/marketandprice/SERV_TARGETMARKETING.html
Excerpt
Upside: SBA site with very detailed information about defining your target market
Downside: Small font; expect some scrolling
Free Marketing Via Social Networks
Make the most of your time online. These days, our influence is measured by the number of Twitter followers we have, offline friends are at risk of taking a back seat to Facebook friends, and ...
www.entrepreneur.com/marketing/article202076.html
Excerpt
Upside: Short article about how to use social networks to market your company
Downside: Several ads
Use the 3 C's of Communication
Keep your customers and stand out in the crowd by sending customers a message they'll remember. There's a tendency, particularly in a tough economy, to try to be all things to all people. So some ...
www.entrepreneur.com/marketing/onlinemarketing/article201050.html
Excerpt
Upside: Very detailed article on marketing messaging
Downside: Several ads
Small Business Marketing - AOL Small Business
Develop a small business marketing strategy and find out how other business owners used marketing to boost the bottom line.
smallbusiness.aol.com/marketing
Excerpt
Upside: Various articles about marketing for small business
Downside: Articles not well sorted
9 steps to making trade shows pay off
Trade shows are making a comeback from their post-9/11 lulls, with attendance growing again and booth sales on the rise, according to Expo, an industry magazine for show planners.
Excerpt
Upside: Helpful article on trade show marketing for your small business
Downside: Expect some clicking
www.experian.com/small-business/direct-mail-marketing.jsp
Excerpt
Upside: Very good article about how to do direct mail marketing from direct mail company
Downside: None
How to Market Your Small Business
Introduction to Small Business Marketing For the entrepreneur or small business owner, marketing is a matter of determining demand, matching a product or service with customer needs, and promoting ...
www.learnthat.com/business/learn/1374/How-to-Market-Your-Small-Business/
Excerpt
Upside: Very helpful information on marketing your small business
Downside: Expect lots of clicking to see all the information
Direct mail marketing - 5 steps to hitting your targets.
Direct mail marketing is booming. Surprised? E-mail and Internet marketing may be attracting buzz, but there are still strong incentives to send printed messages directly to customers whom you ...
Excerpt
Upside: Helpful article on direct mail for your small businesses
Downside: Expect some clicking
Small Business Marketing Expertise
to Help You Reach Your Goals Discover The Easy And Inexpensive Small Business Marketing Ideas And Web Marketing Strategies That Get Results. Attract Clients Find out the best way to stand out from ...
Excerpt
Upside: Various articles and blogs about marketing
Downside: Requires registration to see some information